What is VTuber Reincarnation?

Definition

“Reincarnation” typically means a soul finding a new body after death. In the VTuber world, it describes the process where a previously inactive VTuber debuts again with a new virtual model. This often happens when a VTuber leaves their original agency, as the rights to their previous model usually belong to the company. To avoid legal or public disputes, reincarnated VTubers rarely reveal their previous identity, leaving fans to piece it together through clues like their voice, personality, or habits.

Example

Green

Who exactly is “Aglio e Olio e Peperoncino”? Her name is so long—and it sounds so tasty! Is she perhaps the reincarnation of a famous VTuber?

Bailey

No idea! But here’s wishing her all the best in her new journey!

Reference

・《“元四天王Vtuber”「アーリオ・オーリオ・エ・ペペロンチーノ」トレンド席巻の衝撃デビュー！！》